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Entries in Autoline Detroit (73)

Thursday
May062010

Autoline After Hours Tonight with Chantel Lenard, Ford

Tonight we welcome Chantel Lenard, Ford's Group Marketing Manager for Global Small and Midsize Cars. We'll be asking her about the challenges ahead as the Ford Fiesta launches this summer. For instance, what will the company be doing to train its dealers, and how can it prevent the Focus from cannibalizing Fiesta sales? Also, how do cars have to be marketed differently around the globe? Of course we'll also get into the news of the week including the ousting of Susan Docherty as GM's head of marketing. Plus, we'll find out what Mr. De Lorenzo thinks about Chevy's new tagline. And, our analysis of April sales indicates Chrysler could be on the way back up, but not everyone agrees. John McElroy's in studio with Peter De Lorenzo, the Autoextremist, as well as David Welch from BusinessWeek and Bloomberg News.

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Got questions for Rapid Fire? Put "AAH Question" in the subject line and e-mail it to viewermail@autolinedetroit.tv
Or, leave us a message by calling 1-620-288-6546 or by clicking below!

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Thursday
Apr292010

Autoline After Hours Tonight with Nina Beckhardt, The Naming Group

Tonight we welcome Nina Beckhardt, President of The Naming Group, a company that specializes in branding. She'll be joining us to offer her expertise in how car names are created--what works and what is a total disaster? Of course we'll also get into the news of the week including Chevy's decision to dump Campbell-Ewald, it's advertising agency since 1919. Plus, we'll talk money: do recent earnings mean the industry has turned the corner? Is GM's deception that it has paid off all government loans going to backfire? Why has Ford stock plummeted despite the fact that the company beat analysts' expectations? John McElroy's in studio with Peter De Lorenzo, the Autoextremist, as well as David Welch from BusinessWeek and Bloomberg News.

Free Videos by Ustream.TV Pop-out Chat Window
Got questions for Rapid Fire? Put "AAH Question" in the subject line and e-mail it to viewermail@autolinedetroit.tv
Or, leave us a message by calling 1-620-288-6546 or by clicking below!

(Live show will continue)

Thursday
Apr222010

Autoline After Hours Tonight with Doug Fehan, Corvette Racing Program Mgr

Tonight we welcome Doug Fehan, the man who's the "heart and soul" of Corvette racing as the GM Racing Program Manager for the American Le Mans Series. He'll be joining us to discuss what effect the GM Racing team had on the design of the latest Corvette and whether racing on cellulosic ethanol gives the team an advantage. Of course we'll also get into the news of the week including a study that suggests the negative perception of domestic automakers is starting to change. John McElroy's in studio with Peter De Lorenzo, the Autoextremist, as well as David Welch from BusinessWeek and Bloomberg News.

 

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Got questions for Rapid Fire? Put "AAH Question" in the subject line and e-mail it to viewermail@autolinedetroit.tv
Or, leave us a message by calling 1-620-288-6546 or by clicking below!

(Live show will continue)

Thursday
Apr152010

Autoline After Hours Tonight with Walter McManus, University of Michigan

Tonight we welcome Walter McManus, an economist at the University of Michigan Transportation Research Institute and Director of the Automotive Analysis Group. He'll be joining us to discuss the news as well as talk about CAFE standards and some recent hybrid studies his organization has been performing. John McElroy's in studio with David Welch from BusinessWeek and Bloomberg News as well as Scott Burgess from the Detroit News who's filling in while Peter De Lorenzo is on the road.

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Thursday
Apr082010

Autoline After Hours Tonight with Larry Erickson, Transportation Design Chair, CCS

Tonight we hit a milestone. 50 episodes of "unscripted, unapproved, unusually frank discussion" from Autoline After Hours. We, and the auto industry, have come a long way in the last year, and tonight we'll spend a little time looking back--at the good and the bad. But, we'll also be looking forward as we welcome our guest, Larry Erickson, the Chair of Transportation Design for the College of Creative Studies in Detroit. You'll be surprised to learn just how many top car designers have come out of that school, and we'll be asking Larry where the future of automotive design is going. John McElroy's in studio with Peter De Lorenzo, the Autoextremist, as well as David Welch from BusinessWeek and Bloomberg News.

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Got questions for Rapid Fire? Put "AAH Question" in the subject line and e-mail it to viewermail@autolinedetroit.tv
Or, leave us a message by calling 1-620-288-6546 or by clicking below!

(Live show will continue)

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